Lagunita’s – Hop Stoopid

Tasting: August 12, 2011
Style: Imperial (Double) IPA

At $4.99 for a single bomber, Hop Stoopid is a relative bargain. It isn’t uncommon to see bombers selling between $8.99 and $12.99 these days. I just don’t get it. A single twenty-two ounce bomber at $8.99 is about forty-one cents per ounce. Based on the liquid part — this price per ounce would convert to a six pack cost of about $29.50 – (it would be $42.50 for that $12.99 bomber). A quick check of the internet and a home brewer can buy an empty twenty-two ounce bomber for $1.04, but two twelve ounce bottles that hold about the same amount of liquid will cost $1.08.

There are a couple of things to consider here; first, do you see brewers releasing limited edition beer in a six pack for $42? It wouldn’t sell at this price – but at $8.99, it’s a bit more consumer friendly. It’s no more than the price of a cheaper bottle of wine. Also, since a lot of us geeks sample different beers, bombers for $3.49 might cut into sales of six packs. If you’ve read this blog, you know how I hate the “disowned five” bottles that remain after hating the first of a six pack

Then again, who am I to say lower the price and profits when demand is out of sight and buyers like me are gleefully plunking down the money for quality beer.

So, let me step down off my soap box before I hurt myself. Besides, I have one of these “bargain” bombers in front of me from a brewery that I can get behind and support. I’ve had this one many times and it should be a staple of any beer geek – although don’t ask the Alstrom brothers as they apparently haven’t had it. It’s a muscular beer to say the least. Check out the vitals: 102 IBU with an OG of 1.085 and an ABV of 8.5%. Classic rich look of a rich amber with a meek head. The nose tells all, citrus, pine and sweet malt. I probably shouldn’t have been sampling my homemade pickles 5 minutes ago as the first few sips seem a bit timid. But, I can tell fairly soon that the spicy bite I’m experiencing on the finish is indeed from this beer. Considering the IBU, the subtle malt remains a part of the picture sip after sip. As you know already — I like it. I’ll give it 90 points.

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